Building a Killer Brand: 4 Essential Ingredients You’ll Need

There are countless books and courses available online that describe what feels like a long and exhaustive process for creating a unique and memorable brand. I’ll admit it can get overwhelming and downright frustrating when you’re just getting a business off the ground while trying building a killer brand that will stand out. The truth
How to define your brand message

How To Define Your Brand Message

If you’re in business, chances are, you already know the importance of building a trusted and unique brand. I’m sure you’ve also heard words like “brand awareness” and “brand recognition”. These are synonymous with gaining a strong place in your market, especially when there are thousands of other businesses competing for your customer’s attention. There’s
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pricing strategy pricing strategies, price, pricing strategies

3 Major Pricing Strategies For Your Product or Service

In a previous article, I discussed the power of pricing and positioning. As a business, your price structure plays a vital role in your ability to convert a prospect into a customer. In that article, I dove deep into how to position your product or service to attract customers and set yourself apart. Today, we’ll
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competitive pricing, pricing strategy, brand positioning, company success, business strategies 2021, 2021 strategies, trending strategy

Pricing Strategies To Position Your Business For Success

If you’re in business, sales, or marketing, you’ve likely heard about the power of pricing strategies and positioning. Your price structure plays a vital role in your ability to convert a prospect into a loyal customer. Positioning your business correctly in the market is just as important. It’ll allow you to better tailor your offerings
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Sell anything

How to Sell Anything to Anyone

Selling is a skill, and like any skill, it comes naturally to some people, while others have to work long and hard to master it. We all know someone who is a great salesperson and great with people. On the other side of the spectrum, some fail miserably and are intimidated, sometimes paralyzed by the

What Not To Do With Your Leads

Anyone that works in sales knows just how important it is to have lead sources to keep your pipeline filled. But it is not only how we obtain the leads that is important, it's what we do with them once we get them.
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