There are countless books and courses available online that describe what feels like a long and exhaustive process for creating a unique and memorable brand. I’ll admit it can get overwhelming and downright frustrating when you’re just getting a business […]
Sales
If you’re in business, chances are, you already know the importance of building a trusted and unique brand. I’m sure you’ve also heard words like “brand awareness” and “brand recognition”. These are synonymous with gaining a strong place in your […]
In a previous article, I discussed the power of pricing and positioning. As a business, your price structure plays a vital role in your ability to convert a prospect into a customer. In that article, I dove deep into how […]
If you’re in business, sales, or marketing, you’ve likely heard about the power of pricing strategies and positioning. Your price structure plays a vital role in your ability to convert a prospect into a loyal customer. Positioning your business correctly […]
Selling is a skill, and like any skill, it comes naturally to some people, while others have to work long and hard to master it. We all know someone who is a great salesperson and great with people. On the […]
Anyone that works in sales knows just how important it is to have lead sources to keep your pipeline filled. But it is not only how we obtain the leads that is important, it’s what we do with them once we get them.
Help your customers make informed purchasing decisions!
These are simple and effective methods to increase your sales. You may think that you know what your customer wants, but do you really? Instead of assuming that you know, why not listen to the customer and ask questions to find out what it is that they REALLY want.
Every day in sales and business is critical. That lead you receive today, could very well be in the hands of your competition tomorrow.
There are several reasons why consultants ultimately lose deals they should have won. Unless your portfolio is poor, consultants lose contracts because they either didnt listen or they didnt speak effectively to convey what services they could offer, that would […]
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