Surviving the World of Ecommerce
Introduction With the advent of systems like Shopify and WooCommerce that make it easier than ever to set up an online store without vast programming knowledge or deep pockets, and the prevalence of drop shipping companies that have affordable prices, e-commerce is booming like never before. E-commerce is one of the only systems you can use to make money online …
How To Define Your Brand Message
If you’re in business, chances are, you already know the importance of building a trusted and unique brand. I’m sure you’ve also heard words like “brand awareness” and “brand recognition”. These are synonymous with gaining a strong place in your market, especially when there are thousands of other businesses competing for your customer’s attention. There’s plenty of information on why …
3 Major Pricing Strategies For Your Product or Service
In a previous article, I discussed the power of pricing and positioning. As a business, your price structure plays a vital role in your ability to convert a prospect into a customer. In that article, I dove deep into how to position your product or service to attract customers and set yourself apart. Today, we’ll be discussing 3 strategies you …
Pricing Strategies To Position Your Business For Success
If you’re in business, sales, or marketing, you’ve likely heard about the power of pricing strategies and positioning. Your price structure plays a vital role in your ability to convert a prospect into a loyal customer. Positioning your business correctly in the market is just as important. It’ll allow you to better tailor your offerings to meet the expectations of …
What Not To Do With Your Leads
Anyone that works in sales knows just how important it is to have lead sources to keep your pipeline filled. But it is not only how we obtain the leads that is important, it’s what we do with them once we get them.
Explode Your Sales With Good Communication
These are simple and effective methods to increase your sales. You may think that you know what your customer wants, but do you really? Instead of assuming that you know, why not listen to the customer and ask questions to find out what it is that they REALLY want.