The Critical Shift
One of the reasons so many people seem to struggle to gain traction in their business is entirely due to the way they manage their daily activities.
This typically points to one major problem:
People are stuck in an employee mindset!
They’re so used to that 9-5 grind that they aren’t equipped to adopt an entrepreneurial mindset, which will help them make the transition so they can train themselves to focus on the most important tasks: prioritizing their time and assigning value to the time they spend building their business.
When you work for yourself, your time is more valuable than it has ever been. You’re no longer an employee, paid for each work day regardless of the outcome. If you aren’t ruthless with focusing on the most important tasks, you can easily fall behind or find yourself constantly treading water trying to stay afloat.
As an entrepreneur, you’re solely responsible for your business, so your ability to value your time and make every minute count will have a major impact on how successful you’ll be.
Fail to make this important shift in the way you spend your time, and you’ll always struggle to get to where you want to be.
Thankfully, it’s not all that difficult to break that cycle and transition your way of thinking from that of an employee to a boss. It starts with preparing yourself for the realities of being an entrepreneur.
This means you need to:
Set Realistic Goals. You must be honest about what you’re capable of getting done on any given day. Then you need to determine how many hours you’re willing to invest in your business and then assign those hours to specific projects.
Break tasks down into smaller, focused projects. Tim Ferris, author of “The 4-Hour Work Week”, refers to this as “chunking”. We’ll talk more about the importance of this in a bit because it’s a great way to boost your productivity and get more done in less time.
Cut out Distractions. Your work environment will change drastically from what you may be used to as an employee, and you need to optimize your workspace so that it’s supporting a focused, productive workflow.
Identify the Truth Behind Procrastination. This is one of the hardest things to acknowledge at times, especially if you’ve gotten into the habit of procrastinating for reasons you aren’t aware of.
We’ll talk more about this in an upcoming chapter because it deserves a section of its own. It’s that important.
Be Ruthless in Prioritizing. Does your email really need to stay open while you work so that all those notifications cause you to continuously check your inbox?
Cutting out distractions, as we just mentioned, plays a huge role in your ability to prioritize. Every hour needs to count and you’ll get a lot more done if you focus each segment of your time on only one task. No outside interference!